Friday, January 22, 2010

Appco Marketing India – A value-based strategy!

Appco Marketing is transforming the manner in which direct marketing is been conducted. As it is a value-driven company that defines its core set of values and relies on these values while making strategic decisions. This values-based orientation attracts and motivates employees, appeals to customers, leads to focused innovation, and creates competitive advantage. Moreover, the focus on values enables Appco Marketing India to change and bounce back quickly from challenging situations. This is how successful Appco Marketing India is operating and behaving whilst going forward.

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